The research study focused on an aspect of creativity, that is, product creativity within small enterprises that are craving for survival within the stiffened economy. The enterprises’ actions in creating new product are therefore studied to identify to what degree such vital parts of their actions lead to success of their enterprises.
For clear analysis, the study centers on two broad variables; the dependent variable and the independent variable. The dependent variable is taken as entrepreneurial success which was further broken into sub-variables to include sales increase and profit increase. The independent variable was product creativity which was operationalized in terms of time, that is, new product initiation period, market period, and maturity period.
The hypotheses were tested using the Pearson Product Moment Correlation Co-efficient with interpretation provided for further recommendation and conclusion to be made thereon.
Can't find what you are looking for?
Call (+234) 07030248044.
OTHER SIMILAR MBA-MSC-PGD Thesis research PROJECTS AND MATERIALS
NIGERIAN BANKS EFFICIENCY PERFORMANCE:APOST 2004 BANKING REFORMS EVALUATION
ABSTRACT This study investigated the Nigerian Banks’ Efficiency Performance. The period studied was 2005-2009.In addition to the above, the extent of the effect of the bank’s fixed assets...Continue reading »
ACCOUNTING INFORMATION, STOCK MARKET GROWTH AND THE NIGERIAN ECONOMY
Abstract Adequate accounting information is essential for the efficient functioning of capital markets and by extension economic growth of a nation. The development of stock market is dependent on th...Continue reading »
AN ASSESSMENT OF CORPORATE GOVERNANCE AND FIRM PERFORMANCE: EMPIRICAL EVIDENCE FROM SELECTED LISTED COMPANIES IN NIGERIA
CHAPTER ONE INTRODUCTION Background to the Study The subject of corporate governance has spurred research interests with respect to principal- agent relationship expropriation in recent times especi...Continue reading »
IMPACT OF AUTOMATED ACCOUNTING SYSTEM ON PAYROLL PREPARATION IN SOME SELECTED LARGE ORGANISATIONS
ABSTRACT This research project is aimed at studying the impact of automated accounting system on the payroll preparation in large organisations selected from both Lagos and Ota. In an attempt to stu...Continue reading »
AN EVALUATION OF SHARE PRICE DETERMINATION AND CORPORATE FIRM CHARACTERISTICS
ABSTRACT At the close of 2009 the total market value of 266 securities listed on the Nigerian Stock market dropped by 26.5% resulting mainly from share price losses. In effect the crux of this work w...Continue reading »
THE AUDIT EXPECTATION GAP IN NIGERIA
ABSTRACT The purpose of this study is to highlight factors contributing to the audit expectation gap in Nigeria. The audit expectation gap is the difference in perception between auditors and users o...Continue reading »
What are looking for today?
THE IMPACT OF HUMAN RESOURCE PLANNING ON ORGANIZATIONAL PERFORMANCE
70,640 people found this useful
THE EFFECT OF SOCIAL MEDIA ON STUDENTS PERFORMANCE IN LEARNING LISTENING COMPREHENSION
51,810 people found this useful
IMPACT OF SOCIAL MEDIA ON CONSUMER BEHAVIOR
47,433 people found this useful
TAX ADMINISTRATION IN NIGERIA: CHALLENGES AND PROSPECTS, A CASE STUDY OF LAGOS STATE BOARD OF INTERN...
46,722 people found this useful
IMPACT OF E-LEARNING ON THE ACADEMIC PERFORMANCE OF UNDERGRADUATE STUDENTS (A CASE STUDY OF NATIONAL...
46,670 people found this useful
CAUSES AND EFFECTS OF COMMUNICATION BREAKDOWN IN AN ORGANIZATION (A case study of champions’ brewe...
43,865 people found this useful